What is E-A-T For SEO & How Does it Affect My Website?

What is E-A-T For SEO & How Does it Affect My Website?

Expertise, Authority, and Trust (E-A-T) score plays an important role in Google’s understanding of a page’s quality. According to Google’s Search Quality Evaluator Guidelines, E-A-T is one of the most important factors when determining page quality: Why is E-A-T...
Why is SEO important in 2019?

Why is SEO important in 2019?

It’s 2019. Is SEO still important? This question keeps floating, year-after-year.  Of course, we are NOT disregarding the other forms of marketing, as all of it comes together – to help push the respective business forward and more importantly give the end-user...
What is Bounce Rate?

What is Bounce Rate?

In Google’s robotic eyes, there are many factors in what makes a website rank on the first page. According to Google, “Bounce rate is single-page sessions divided by all sessions, or the percentage of all sessions on your site in which users viewed only a single page...
What is a CDN?

What is a CDN?

You’ve probably heard “CDN” echoed through countless calls and meetings, yet may never have given it a second thought. To top it off, your website may be slow which is costing you traffic and clients daily. Benefits of Using a Content Delivery Network Let’s explore...

Google Search Console Updates for 2019

Google Search Console has migrated Search Analytics from the old Search Console to the new Search Console in the Performance Reports. Check your new site out in Google Search Console (https://www.google.com/webmasters/). As we move into 2019, the new Google Search...

Google Search Update (Algorithm) for August & September 2018

Google has had a core update in August 2018, as well as additional Google search updates in early September 2018. This Google update was named the Medic Update, as it impacted many medical websites in regards to rankings and organic traffic. Although it wasn’t...

TLS 1.2 – SEO Requirements for SSL and TLS 1.2 for Google

Google Alert from Outdated HTTPS configuration TLS (TLSv1) Google has been trying to phase out TLS version 1.1 for years now, but the deadline for upgrading to TLS 1.2 has been pushed back numerous times. Late in 2017, Google announced the final deadline for...

Google Mobile-First Index

A Mobile-First Index after 18 months of Testing Google has decided it’s ready to provide mobile-first indexing in its search results after a year and a half of experimentation and testing. The majority of the search engine result pages (SERPs) have been using...