Google has begun to offer the Google Guarantee for local services and businesses that pass a screening and qualify through Google Local Services. When someone searches for a local service, like a real estate agent, plumber, or law office, in the list of business,...
Google rolled out a significant core algorithm update which is shaking up the search rankings for a lot of websites. The update began to roll out on the 13th of January, 2020, but we’re still seeing volatility in rankings even a week later. Google Update January 2020:...
This morning it was announced that Google has released an update (labeled BERT), which is different than the core update that was released last month and is related, however not a substitute for, Rank Brain. BERT means Bidirectional Encoder Representation from...
When publishing a new post or article, you may find that the date gets featured on Google Search Engine Result Pages (SERP). For example, when searching for How to screenshot on my iPhone – an excerpt from an article will pop up with the publish date...
Did you have reviews show up on Google for most of your pages or specific pages? Did you lose those reviews? Google made an algorithm update that has impacted reviews showing up in the SERP. Mid-September 2019, Google published an announcement on their webmaster blog...
Expertise, Authority, and Trust (E-A-T) score plays an important role in Google’s understanding of a page’s quality. According to Google’s Search Quality Evaluator Guidelines, E-A-T is one of the most important factors when determining page quality: Why is E-A-T...
It’s 2019. Is SEO still important? This question keeps floating, year-after-year. Of course, we are NOT disregarding the other forms of marketing, as all of it comes together – to help push the respective business forward and more importantly give the end-user the...
In Google’s robotic eyes, there are many factors in what makes a website rank on the first page. According to Google, “Bounce rate is single-page sessions divided by all sessions, or the percentage of all sessions on your site in which users viewed only a single page...
A Content Delivery Network is a distribution of servers that stores your website content & allows it to be served to users much more quickly. You’ve probably heard CDN echoed through countless calls and meetings, yet may never have given it a second thought. But...
Link Building, is it dead for SEO? Link building may or may not be dead, depending on which SEO “expert” you talk to. Link building used to be dominated by black-hat techniques like paid link systems, link farms, hidden web links as well as spammy web content. A...
