Google Core Algorithm Update – January 2020

Google Core Algorithm Update – January 2020

Google rolled out a significant core algorithm update which is shaking up the search rankings for a lot of websites. The update began to roll out on the 13th of January, 2020, but we’re still seeing volatility in rankings even a week later. Google Update January 2020:...
What is E-A-T For SEO & How Does it Affect My Website?

What is E-A-T For SEO & How Does it Affect My Website?

Expertise, Authority, and Trust (E-A-T) score plays an important role in Google’s understanding of a page’s quality. According to Google’s Search Quality Evaluator Guidelines, E-A-T is one of the most important factors when determining page quality: Why is E-A-T...
Why is SEO important in 2019?

Why is SEO important in 2019?

It’s 2019. Is SEO still important? This question keeps floating, year-after-year.  Of course, we are NOT disregarding the other forms of marketing, as all of it comes together – to help push the respective business forward and more importantly give the end-user the...
What is Bounce Rate?

What is Bounce Rate?

In Google’s robotic eyes, there are many factors in what makes a website rank on the first page. According to Google, “Bounce rate is single-page sessions divided by all sessions, or the percentage of all sessions on your site in which users viewed only a single page...
What is a CDN?

What is a CDN?

A Content Delivery Network is a distribution of servers that stores your website content & allows it to be served to users much more quickly. You’ve probably heard CDN echoed through countless calls and meetings, yet may never have given it a second thought. But...
Google Search Console Updates for 2019

Google Search Console Updates for 2019

Google Search Console has migrated Search Analytics from the old Search Console to the new Search Console in the Performance Reports. Check your new site out in Google Search Console (https://www.google.com/webmasters/). As we move into 2019, the new Google Search...