To AMP or Not to AMP? Page Speed is the Question

Over the last decade, mobile internet use has exploded. In 2007, there were around 400 million users accessing the internet on their mobile device. By 2016, that number jumped up to over 1.8 billion and this number is expected to keep growing as more and more people...

Move Over First Click First, Here’s Flexible Sampling

Google has recently made changes to their recommendations for websites that have content aimed at subscribers that can also be found by Search Engine Bots. Besides ads, subscriptions are one of the top ways that content focused websites (news organizations, blogs)...

The Indirect Benefits of Improving Page Speed

With mobile-first indexing on the horizon (or here already, based on some sources), page speed is something that every webmaster should look into in order to improve not only their SEO, but the user experience on their website. Yesterday, during a live Google Hangout...

Google Adwords 2X – Budget Can be Overspent by Twice as Much

Google has announced that starting October 4th, 2017 AdWords campaigns can spend up to twice the daily budget in order to help your campaign reach its goals for targets such as clicks and conversions. Adwords Daily Budget Cap The internet fluctuates on a daily basis,...

SEO & Google HTTPS Protocol, Migrating to a Secure Site

Google has sent out a string of warnings to website owners and users with a Google Search Console account about the Google HTTPS Chrome security alerts. The warning states that Chrome will show security warnings on your site if a user enters text into a form on an...

Fred Update – Google SEO

Fred Update or Panda Update? Another unconfirmed update is now (sort of) confirmed for Google’s Fred Update that was pushed out around March 7-8 2017. Gary Illyes responded to questions about the Google Fred Update at SMX West indirectly confirming that the...