Charlotte SEO

Charlotte, North Carolina downtown skyline

Charlotte SEO can help your website generate more ready to generate more traffic, leads, and revenue for your business. This type of digital marketing improves a site’s ability to rank for high-volume queries on search engines such as Google, Bing, and Yahoo which ca result in significantly increased exposure to potential customers. The process of improving the website’s visibility involves marketing services such as: Search Engine Optimization, Pay Per Click (PPC ads), professional social media management, and content writing or development.

Charlotte Digital Marketing Services

SEO (Search Engine Optimization) – Modern businesses that are looking to grow are making use of search engines as a marketing platform because users perform billions of searches on them every day. The top-ranking websites on these search engines capture a majority of the traffic with over 60% of users landing on one of the first 3 results for most keywords. SEO is a proven marketing strategy that can help your site rank better among these results when it is done properly. Optimizing sites for search engines involves: Competitor Analysis, Content Planning and Implementation, Back-link Audits, Keyword Research, On-Page Optimization, Web Design or Redesign, Analytics and SEO Reporting to earn your organic search rankings and organic search traffic.

PPC (Pay-Per-Click Marketing) – Paid advertising nets immediate site traffic to those who bid enough to secure the top ad placements. An experienced team of ad copywriters can help you get the best return on your investment by testing out different sets of: ad copy, images & videos, and geo targeting locations to hone in on the ideal target audience. Pay-Per-Click advertising is complimentary to SEO and can be done simultaneously.

Social Media Services – Large social media sites such as such as Facebook, Twitter, Instagram, LinkedIn, Pinterest, Google GMB, Yelp, and TikTok give businesses the chance to connect with potential customers on a more personal level. Millions of users are actively engaging with content on these social platforms every day. Creating a social profile for your business & supporting it with paid & organic posts can both directly and indirectly increase the traffic that reaches your site. An experienced social media management team can help start building your brand on social sites today.

Link Building – The top-ranking websites on the internet have a robust structure of links from trusted websites. This increases a search engine’s perception of how trustworthy your site is which has a positive effect on nearly every aspect of the site’s organic performance. These types of links should never be bought, because if it is found that they were purchased or acquired using some other black-hat method, your site can face substantial penalties and may never rank well again. Google states that these links should be acquired by writing high-quality content that other sites want to send traffic to, and a professional SEO team can help you reach this goal of building quality links.

Web Design Services – Proper web design services can make a site more user friendly and improve a number of different metrics that affect its search engine performance. An experienced web designer can help you rebuild or update your site with: updated logos & images with minimum file size, improved brand awareness, a modernized & easy to use navigation menu, faster page load speeds, and a responsive design that scales well to users on all types of devices.

Analytics for Websites – Analytics involves using the site’s traffic, patterns, and keyword rankings to understand how well the site is performing & where it can be improved. This process analyzes the Click-Through-Rate, Dwell Time, Conversions, Bounce Rates, and other key performance metrics.

Wikipedia Entry – Having a Wikipedia page can increase your site’s credibility, link equity, traffic, and visibility on search engines. Wiki pages have strict requirements for publishing, but an experienced editor can help you compile credible sources and build content that will pass the approval process.

ADA Compliance – WCAG 2.0 AA standards require that websites are equally accessible for users with disabilities. Many websites are built in a way that makes them unfriendly to navigate for those with disabilities, and the companies who own these types of sites are being sued for it more and more. An experienced SEO team can help you modify your site so that it is ADA compliant.

SEO Services
Search Engine Optimization
Improve keyword rankings and organic search traffic. Get more leads through SEO.
Website Analysis
Keyword Research
Competitor Research and Analysis
Website Optimization
Site Structure
Site Design (Desktop/Mobile)
Content Strategy
Backlink Analysis
Monthly SEO Reporting
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PPC Services
Pay Per Click Management
Improve keyword rankings and organic search traffic. Get more leads through SEO.
PPC Management
Campaign Analysis
Keyword Discovery and Selection
Ad Creation
Optimize Landing Pages
Conversion Tracking
Competitive Research
PPC Monitoring for Costs
Monthly PPC Reporting
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Social Media
Social Media Management Services
Grow your social media, engage with new customers, increase lead gen.
Social Media Management
Facebook, Instagram, Twitter, LinkedIn, Pinterest, YouTube
Daily/Weekly Social Media Posts
Campaign Management
Ad Creation
Targeted Marketing with Ads
Monitoring Social Media Comments
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Content Services
Content Writing Services
Create a content strategy that works. Copywriting and content creation services.
Content Strategy
Copywriting Services
Blog Writing Services
Keyword Research
Website Content Creation
Content GAP Analysis
Competitor Research
Content Optimization
Webpage Content Structure
Integrate with SEO
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Web Design
Website Design Services
Create a new website or upgrade your current site.
Website Maintenance Services
New Website Designs
Responsive Design Layouts
Website Updates
WordPress Design and Templates
Optimization for SEO
Improve SiteSpeed
Blog Customization
E-Commerce Solutions / Shopping
Custom Forms for Lead Gen.
Website Support
WordPress Support
Site Management
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Web Hosting
Website Hosting Services
Get Managed Website Hosting Services. Fast, Reliable, with a Human to talk to in the USA.
Web Hosting Management
4 CPU Cores, 8 GB RAM, Custom Storage
High Performance SSD Servers
Cloud Setup and Configuration
Easy server management
Call with no wait times
Unmetered Bandwidth
SSL Certificate
Weekly Backups
Unlimited Emails
Get Started
ADA Compliance
Americans with Disabilities Act Compliance
Get your website ADA compliant with WCAG 2.0 AA standards
ADA Compliance for WCAG 2.0 AA
Web Accessibility Compliance Audit
Accessibility Testing
ALT Tags, Contrast Issues, Site Errors
3rd Party Widget for ADA Compliance
Prevent an ADA Lawsuit
ADA Compliance Reviews
Section 508 WCAG 2.0 Level AA Compliant
ADA Website Plugins for Management
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Custom Consulting
Need Custom Consulting for Digital Marketing?
We offer custom packages for customers with the needs that have for their websites.
Website Audits
SEO Audit and Strategy
PPC Audit and Strategy
Content Strategy
Analytics Audit and Review
Website Cleanup and Optimization
Conversion Optimization Review
Improve Website SiteSpeed
Website Migrations
404, 301, 5XX Errors
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*If there are any questions about specific services, please contact us.

 

Case Studies for Charlotte SEO Services

SEO Case Study #1 – Insurance Company

Google Analytics graph showing increase in organic sessions from 2018-2019

SEO Case Study #2 – E-Commerce Site

Google Analytics graph showing organic traffic growth over 2018-2019

SEO Case Study #3 – Legal Website

Google Analytics graph showing oragnic growth over 2018-2019

SEO Case Study #4 – Automotive Website

SEO Case Study number 4 for Automotive Website

CaliNetworks Reviews

Victoria Boone
Victoria Boone
05:07 08 May 20
Massimo and the team at CaliNetworks were amazing! They took my ideas and brought them to life perfectly. The final product was even better than I could've imagined. I've already gotten so many compliments!read more
Rico Saken
Rico Saken
20:35 10 Oct 19
CaliNetworks did a phenomenal job on our newly created site. Massimo was professional, highly responsible and a pleasure to work with. Prior to the site’s creation, he went thru all of our company specific needs and discussed various options with me. His creative ideas yielded a successful product. I highly recommend this group.read more
TriMed Marketing
TriMed Marketing
21:05 30 Aug 19
Our company recently acquired the services of CaliNetworks to help us with boosting our digital footprint, and we couldn't be happier with our choice! It feels like the CaliNetworks team gives us exclusive attention, and is always there when we need them most. Any issues that we have is resolved immediately, and they are extremely prompt with deadlines. They are a wonderful company with a stellar staff and I would highly, highly, recommend them!!read more

How Important is Charlotte SEO for My Business?

More and more users are finding products and local stores online using search engines every day. SEO has helped businesses across the world see more customers by ranking better on these search engines, and it can help your company get more out of your website as well. Search engine optimization is now being employed in nearly every industry on the planet, and you’re putting your brand at a disadvantage if you choose not to utilize this important tool of the digital age. Compared to paid advertising through PPC where some highly-competitive key words can cost over a hundred dollar per click in North Carolina, organic search engine rankings through SEO efforts can offer more for less in the long run. An experienced Charlotte SEO agency can build you a plan for getting your site back on track this year.

How Long Does the SEO Process Take?

Google’s uses over 200 factors in their algorithms which determine how sites rank in search results. SEO is an ongoing process where the site’s traits are improved to better fit these factors, and even the best sites on the web have room for improvement. Those who put more resources into their SEO marketing see more payout in their site’s performance in both the short and long term. The length of time it takes to get a site back on track can vary depending on the size of the site and how many issues it currently has. In general, Search Engine Optimization can take anywhere from a couple of weeks to a few months depending on what need to be done.

Should My Site Content Be Written Specifically For SEO Ranking?

Your site should always be built from good SEO principles, but the contend should be written for the user and not for the search engine crawlers. The content should always be unique and aim to drive a good user experience. SEO content is created to include the right density of high-volume keywords while providing answers to questions that users are asking. An experienced Charlotte SEO firm can help you present your digital storefront the right way and ensure that it has a good chance of ranking well for important keywords. Contact an SEO expert today at CaliNetworks or fill out the form below to get started. (805) 409-7700

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